Empathy is the capacity to understand or feel what another being is experiencing from within the other being’s frame of reference. [wikipedia]

 

“That’s really the purpose of the talk today for me is this empathy of understanding the people that you’re working with. That’s the number one most important thing, hands down. The next most important thing is that there’s collaborative communication.” – Kyle Porter of SalesLoft talking to Brian Regienczuk is the CEO and Co-Founder of Agency Spotter

 

This interview between two staples of the Atlanta startup scene caught my eye this week. Kyle’s focus on empathy isn’t new to me but the reminder was great. About your colleagues & customers, are you constantly putting yourself in their shoes? “What are their challenges? What are their pains? What are their fears?”

 

As always, thanks for reading!

 

 

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