(ง’̀-‘́)ง Nº308 You Talk The Talk But Can You Walk The Walk? 👟 💬

Twotone Newsletter Nº308 – Walking as inactivity, Old Man Mtn's Painted Hills Ano, GCN Youtube Memberships & SRAM goes to Namibia. A Love Letter to Amsterdam, global tourism backlash & AARN talks patents. Iris interview, Rome talks WKNDR with Ricky, Gunnar's Single Speed Worlds snaps & Quirk at MADE
(ง’̀-‘́)ง Nº308 You Talk The Talk But Can You Walk The Walk? 👟 💬
My first real miles on two wheels since breaking my wrist. It was bliss.
Table of Contents
"Walking is one of the great forms of inactivity and in a world of striving and consumerism and grasping and impatience it is one of only very few potential forms of inactivity left. It is what makes it precious" – Thomas J Bevan

Thomas' article, 'Walking as Inactivity', caught my eye this week and I fancied it as a solid intro for bike-themed newsletter not only because of the irony of being depicted as an inactivity but also because I happily walk to shop for Twotone lunch almost daily, while calling with my kids in the States afterwards, and I enjoy exploring our office's neighborhood by foot after that.

🧠 scan images: Dr. Chuck Hillman, University of Illinois

Apparently something as innocuous and 'inactive' as a 20-minute walk, according to Dr. Tara Zwart, can help to:

🔬 promote neurogenesis (the birth of new brain cells) which is essential to improving cognitive function.
🧘🏻 improve and maintain mental health
🩺 support the health and function of synapses
🛡️ protect your brain from aging and neurodegenerative diseases

But Thomas' point above is actually to avoid degenerating the "thrillingly, daringly subversive non-activity of moseying around the neighbourhood for no reason other than the sheer pleasure of being alive" by aspiring to be visibly productive or solely another life hack. Kinda like a run or ride without a Strava record; just explore and nothing more. Maybe without the earbuds in, no kudos, no likes nor steps counted, tracked heart rate or post to celebrate, your next ride, run or walk will give your mind more peace for thought & you'll be less a robot.

It's Monday. Try taking a walk to explore after lunch! : )

with appreciation,

Jon

Upcoming Events

📻
The next episode of The Mechanics of Joy with Ben Hillsdon, Global Communications Manager at Canyon, will air LIVE on September 12 at 2pm CET!

Bikes


Old Man Mountain & Astral Outback Painted Hills Ano

For MADE 2024, Old Man Mountain turned to their local landscape for inspiration. Central Oregon is home to the Painted Hills, a stunning geologic feature made of mineral-rich soils compacted into layers upon layers of striated color. More info on Bikerumor.

GCN Goes for YouTube Memberships

I think this is not only a vital but valuable move for fans of GCN. It can take the reliance off brand interests and sponsorships thus giving viewers what they want. A shame to see so much complaining in the comments. What do you think?

Here. There. Everywhere. Episode 3: Namibia

SRAM's Miranda Miller dives into Onguza and the story behind the brand. Kudos for shining a light on this company and smaller players in the big bike game!

Ideas


A Love Letter To Amsterdam

ok, ok, to be honest, content like this contributes to the backlash below BUT it also showcases some truly noteworthy & unique gems in the city’s hospitality industry. Besides, after watching, I bet you're in love too. ; ) p.s. this is also some impressive content marketing!

The Global Backlash Against Tourist

From Lior Steinberg's Humankind newsletter: "Locals are grappling with skyrocketing costs, a housing crisis, and streets overflowing with tourists. Yet, there’s another side to this narrative. For all it’s flaws, toursim remains a significant economic driver, providing jobs and supporting local businesses"Read here. (Image via @Dottiedansi)

"It's also worth noting that the Amsterdammers who complain about tourists in their own city often contribute to similar issues abroad—after all, the Dutch travel 2.5 times more than the average European." 😉

Aaron Panone Talks Provisional Patents, IP Paydays & Inventor Immortality

Aaron of Aarn has been a local tenant at Workspace Six for over a year, and I benefit from his sharing his wisdom almost daily. Now, it's your turn. Take a sip from some bittersweet Cuppow nostalgia right here.

Friends


Iris Slappendel's Journey from Professional Cyclist to Designer and Advocate

Pedro Couto Lopes interviews Iris about going from racing to entrepreneurial & advocacy. Inspiring indeed!

Escape Collective's Dave Rome sits down with Ricky Feather and others at Spoken Bike Show

Ricky talks about his new Wkndr line and Josh from SILCA also makes a cameo as well! Escape's Spoken coverage is here. And you can support Escape Collective here.

Gunnar's Single Speed Worlds '24 Photography

Spaß im Spessart: SingleSpeedWorldChampionship 2024 › overnighter
Anreise. Immer wieder unklar, wann und wo die Anreise beginnt.

Single speed culture is one of cycling's quirkiest & most wholesome subcultures. Nothing says less is more than bikes with no gears and simply having a blast together without any governing parties, official organizations, or other bureaucratic boomers. Great snaps, Gunnar!

Radness


Rolf Prima / White Industries Showcase a Quirk Mamtor at MADE

This Quirk Mamtor was actually made by Josh Weinberg of The Radavist with Rob Quirk's help. I definitely dig the polished cranks, curved fork, and classic titanium stem. The classic and modern neo-retro vibe is very rad to me! Nice work, guys! More Radavist MADE coverage here.
Thank you very much for reading!

Here's to walking the walk this week!
Written by
Jon Woodroof
♥️ @Kristyspark✨, Otto, Mira, Errol, Simone, Brayden & Rowan 💡 living the dream @Workspacesix & @Twotoneams 💌 I love to send special stuff to special people weekly.
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